Hi, my name is Natalia. I'm a Senior UX Content Strategist here at Jellyfish.
I am responsible for defining and driving effective content strategies that meet client goals and deliver seamless user experience. I work with all of our channel teams across multiple Jellyfish clients. Along with my talented team, I spend my days assessing content opportunities, concepting, developing and deploying personalized dynamic content, and launching new CMS solutions.
I joined Jellyfish in 2014 as an Account Manager after completing my MBA from the University of Maryland with focus on Marketing and Strategy. In this role, I managed two large full-service accounts and their digital strategy. In the process of website redesign, I have discovered a passion for content strategy and excellent user experience and transitioned to the Content Strategy team in 2016.
As an extroverted nerd, outside of work I spend most of my time traveling the world (25+ countries so far), attending live concerts, reading anything from classic literature to books on human performance and growth hacking, trying new restaurants, and hopelessly trying to start working out regularly.