What gets me out of bed in the morning is coming to work and working on something that could possibly change the world; something that alters our way of thinking, has a social purpose or even turning what appears to be a ‘dull’ project in to something exciting.
I attempted university with aspirations of working in Paediatric Neuropsychology but found that a Psychology degree didn’t get to the crux of what makes people tick. So, after a short stint in academia, I went travelling and began internships with big plans of becoming a hard-hitting journalist and worked for national and lifestyle media.
I fell in to marketing almost by accident but quickly found that my writing skills and ability to question the why’s in life meant that content strategy was my calling in life!
I relate strongly to my Myers Briggs category of an ENFP so give that a read if you want to delve more into what makes me tick.