Account Director

Account Director

New York

The Role

Jellyfish delivers digital marketing solutions across the world for a host of impressive brands from their offices in the US, Europe, and South Africa. The agency’s award-winning combination of technology and talent help it to deliver paid media, UX, SEO, social media, analytics, optimization, creative and development solutions.

 

We’re looking for an experienced Digital Marketing Media Account Director. The ideal candidate will be a thought leader, have knowledge of all the latest channels, innovations and best practices and how they fit into a wider digital marketing strategy.

Responsibilities

  • Work closely with Senior Management and Display to identify and develop strategic opportunities for client campaigns (new and existing clients)
  • Nurture positive, collaborative working relationships with clients, own relationships and understand client financials as they relate to JF bottom line P&L
  • Manage and monitor the production and presentation of client facing reports, studies and presentations to Jellyfish Dynamix brand standards
  • Attend and facilitate key account meetings with client and internal stakeholders
  • Achieve continuous improvement by proactively assessing Jellyfish’s working relationships, practices and methods
  • Maintain an in depth understanding of Jellyfish’s marketplace, with particular emphasis on all new and emerging initiatives
  • Manage direct reports effectively, ensuring that their individual performance is acceptable, resulting in the achievement of team KPIs
  • Take ownership for the Management Team’s development needs, ensuring that each team member has a training and personal development plan with regular appraisals
  • Ensure that the performance and conduct of the Management Team is in line with Jellyfish business processes and procedures

Skill Requirements

  • BA/BS in Marketing or related field preferred
  • 7+ years’ experience in digital marketing media management; Interactive Marketing, Marketing/Communications or Account Management
  • Experience Display and Video marketing is a must. Additional knowledge of search engine marketing ( SEM ) engagements - Paid and / or Natural (NSO / SEO) is a plus
  • Experience in digital marketing and understanding of how PPC, SEO, Database Marketing, Display Media, Analytics, all work together to achieve marketing goals of clients.
  • Previous accountability for annual billings in excess of $7.5m
  • In-depth knowledge of the technologies and processes involved in running campaigns
  • Google Fundamentals and Advanced Qualifications
  • Experience with the Google Display and Video Marketing Platform, along with Campaign Manger (formerly DBM/DCM)
  • Advanced knowledge of Microsoft Excel and PowerPoint
  • Thorough understanding of marketing new media techniques, as well as understanding of overall marketing strategy and integrated communications
  • Attention to detail and excellent time management skills
  • Strong business writing skills and ability to produce high quality documents.
  • Strong interpersonal skills, particularly influencing and listening skills.
  • Flexible, versatile and able to cope well under pressure
  • Confident and articulate presenter
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